Combined Major in Business Communication
Business Communication, a combination of two of Merrimack’s most popular majors, is an opportunity for students to bring their creativity into the global marketplace.
What is Business Communication?
Major in a multidisciplinary degree that connects two popular disciplines across the college: business administration and communication & media. Merrimack College’s business communication major will teach you how to effectively communicate your perspective to a wide range of audiences.
What You’ll Learn
Sharpen your communication and public speaking skills and learn how to powerfully articulate ideas to your business peers.Â
As a business communication major, you will:
- Apply research methodologies and statistical techniques to create marketing and communication plans to best fit your targeted audience.
- Identify professional goals and engage in experiential educational opportunities such as a business communication internship in preparation for postgraduate careers.
- Sharpen your written and oral skills to best communicate information to both specialized and broad audiences.
Career Options
What can you do with a business communication degree? As an integrative discipline, business communication allows you to engage in a diverse array of opportunities following graduation. Many students enter graduate school to pursue a masters or a doctoral degree in business administration or communications. Others start their business communication careers in offices, nonprofit organizations, educational institutions and other facilities.Â
According to the U.S. Bureau of Labor Statistics, overall employment of advertising, promotions, and marketing managers is projected to grow 6 percent from 2022 to 2032, faster than the average for all occupations.
Potential career paths for business communication majors upon graduation include:
- Technical Writer
- Marketing Manager
- Brand Manager
- Social Media Manager
- Media Planner
- Publicist
- Speechwriter
- Public Relations Specialist
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Combined Major Benefits
Dedicated Advising
You can expect to work with a dedicated advisor for both your academic and career needs throughout your college experience at Merrimack.
Combined Skills
By pursuing a combined major, students will have the opportunity to build multiple skill sets across a range of in-demand disciplines throughout their experience.
Affinity Group Status
Combined major students are given affinity group status, so you get access to specific resources across campus.
Guaranteed Internships
The O’Brien Center for Career Development and your career advisor will work to place you in a guaranteed internship, typically during junior year.
Courses You’ll Take
Graphic Design Major Curriculum
Graphic Design Major Requirements
General Education Requirements
In addition to the major requirements below, you will also need to complete Merrimack’s general education requirements.
To see more details about the major, please visit catalog.merrimack.edu.
Sample Curriculum Guide
More Information
Nancy Wynn
Associate Professor and Chair
Visual and Performing Arts
Graphic Design Program Director
978-837-3433 |Â email
